Migusto Pumpkin

An orange avalanche

Pumpkins are in season, so get ready to witness a cascade of ripe pumpkins bursting out of a MIGROS supermarket. Rolling through the streets of Zurich, a solitary pumpkin with a mind of its own bounces onto the sidewalk of a man who cooks it to perfection.

CLIENT

PRODUCTION

CGI / VFX / ANIMATION

TAGS

tvc, advertising, vfx, food, cat

Client side VIPs

PRODUCER

Chantal Gugger

DIRECTOR

Mike Huber

THE ASSIGNMENT

CG shots of simulated rolling and bouncing pumpkins through the streets of Zurich. All done for a 20-second TV commercial.

OUR ROLE

Production: — Client contact person for all production and financial needs — Sourcing and booking freelancers / resource scheduling — Clear communication between all stakeholders and staff — Managing the team from pitch to final delivery — Handling client reviews, approvals, and deliverables — Billing, gathering final assets, approved credits, and portfolio live data

THE PROCESS

THE PROCESS

PROJECT DETAILS

DELIVERABLES

— 5x VFX shots for a 20" TV spot

TIMELINES

— Delivery time: 6 weeks

TEAM

— Internal: 6x
— Freelancers: 1x

TEAM CREDITS

CREATIVE PRODUCER

★ Hert Zollner

ANIMATION DIRECTOR

★ Roy Nieterau

ART DIRECTOR

★ Tom Hankins

TECHNICAL DIRECTOR

★ Roy Nieterau
★ Wijnand Koreman

TECHNICAL ANIM & SIMULATION

★ Tim van Heldsingen
★ Sander Bultman

MODEL / LOOKDEV

★ Tom Hankins
★ Tashina van Zwam

LIGHT / RENDER / COMP

★ Tashina van Zwam
★ Tom Hankins

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